Holiday Shopping Shows Marketplace Gender Shift

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We may be in the 21st century, but many parents will still be making gender discriminating toy purchases this holiday season.

Girls get dolls and baking sets and jewelry-making kits.  Boys get trucks and Lego sets and model kits.

But, according to Dr. Susan Levine, chairwoman of the psychology department at the University of Chicago, “Playing with blocks, puzzles and construction toys helps children with spatial development and children with better spatial thinking are more likely to go into mathematics, engineering, science and technology.”

And playing with dolls encourages boys to develop a nurturing personality that will be crucial in building strong relationships later in life.

My top ten holiday gift recommendations for young children include dolls, blocks and puzzles…with no gender discrimination.  I’ve always believed that block play is important for both boys and girls.

Toy companies are always ready to jump on board if they feel it will result in more sales.

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Photo courtesy of timetoplaymag.com

Mattel, the maker of Barbie…and Lego…have teamed up to produce the “Barbie Build ‘n Style” construction set…in pink, of course!

A recent New York Times article discussed this new Barbie construction set that may encourage dads to interact more with their daughters.  And in my book, anything that promotes positive parental participation is a good thing!

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Jump into the New Year with an activity plan for your young children.  Use Show Me How! Build Your Child’s Self-Esteem Through Reading, Crafting and Cooking for fifteen minutes every day…read a picture book story or do a quick and easy craft or invite your child to help prepare a simple healthful recipe.  You’ll find story suggestions and craft and cooking directions on every page of this award-winning resource for parents and teachers.  If the book doesn’t make planning activities easier, please contact me to return it for a full refund of your purchase price.